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2023’s most important steps for digital transformation

How can you dazzle your customers so that they become your biggest fans? Hear from John Accardi, Mazars Principal and Aaron Back, Acceleration Economy Principal Analyst as they unpack how Mazars helps e-Commerce customers quickly deploy data modernization initiatives powered by Microsoft technology.

Making the B2B e-Commerce journey with Microsoft Dynamics 365

At the intersection of business-to-business (B2B) commerce there are multiple touchpoints before products make their way to a final destination. Several stakeholders come together in cross-functional industries to serve other businesses as customers. Manufacturers, producers, suppliers, freight, transportation, distributors, wholesalers, and others collide in the B2B landscape.

How does a business that sells exclusively to other businesses capitalize on e-commerce growth and acceptance in the marketplace? The same end customer-centric strategies don’t always work in the B2B marketplace. Typically, B2B sales are at a significantly higher scale than everyday storefront customers. Larger scale purchases necessitate a larger scale sales operations strategy.

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